Why So Hypebeast?
Urban. Style. Kicks. Music. The Real. No Hype.
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Cheer on our Yanks!!! I must admit, these new Team U.S.A. soccer jersey go hard.  I’ll will be representing hard this year in style.

NIKE: Lebron James // Pro Combat from Ivan Landau on Vimeo.

Also check out http://www.nike.com/nikeskateboarding/paulrodriguezIII/ for more information.

The Los Angeles Lakers signed free agent forward Ron Artest. This puts the Lakers in a good position to reach the NBA Finals for a third straight year. Kobe&Gasol&Artest&Fisher&Bynum sounds like a illmatic starting 5. Maybe next year the Lakers will break that record of most games won in a year.

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So we’ve seen the many viral videos of Lebron James and his trick shots during practice. But this dude got the trick shot game on lock, he has to be undefeated at the game of H.O.R.S.E.
via: YouTube

Categories: L.A., Lakers, NBA, Sports | Add a Comment
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Bryant’s seven-year chase of a coveted championship is over. He’s got his fourth, and Los Angeles coach Phil Jackson his record 10th, a ring for each finger. I told you so!!!

Categories: Kicks, L.A., Nike, Sports | Add a Comment

It’s official one of the most talented street skater has signed with the most dominant shoe company. Eric Koston has joined the NikeSB skate team. Eric Koston who won gold at the 2003 X Games street competition, will join an already impressive team with the likes of Paul P-Rod Rodriguez, Danny Supa, Daniel [...]

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Yesterday the Lakers defeated the Nuggets (103-94) in Los Angeles for Game 5 of the Western Confrence Finals, press the play button to see the video highlights from yesterdays game.

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Lamar Joseph Odom about damn time!!!
Lakers up 3-2

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With all this Lebron vs. Kobe talk, I thought it was important to let people know one thing. Michael Jeffrey Jordan is the G.O.A.T. and neither Kobe nor Lebron will ever surpass him.